SMWB
Similarweb Ltd. (SMWB) Business Model Analysis (2026)
Overall Score
Revenue Quality
Gross margin remains very high at 79.7%, indicating strong unit economics.
Revenue per share is 3.36, but profitability remains negative, limiting overall quality.
Profitability
TTM operating margin is -3.3% and net margin is -7.4%, showing the business is still unprofitable.
Return on equity is -94.8% and return on invested capital is -12.6%, reflecting weak capital efficiency.
Cash Flow
Free cash flow is positive, with free cash flow yield at 1.9% and free cash flow to operating cash flow at 91.1%.
Operating cash flow remains thin at 7.6% of revenue, so cash generation is not yet robust.
Balance Sheet
Current ratio is 0.76, indicating short-term liquidity remains tight.
Debt-to-equity is 2.0 and interest coverage is -1.9x, so leverage and earnings coverage remain a concern.
Efficiency
Asset turnover of 1.05x and fixed asset turnover of 5.3x suggest decent asset utilization.
Working capital remains negative at -51.9M, which weighs on operating flexibility.
Sources
- Company filings (10-K, 10-Q, investor presentations)
- Financial and market data providers
- Public news and industry information
🔒 Go Beyond This Framework
This is one of 10 institutional-grade frameworks Invetso runs on Similarweb Ltd.. Unlock the complete analysis — SWOT, Economic Moat, Porter’s Five Forces, Management, PESTLE and the Invetso Quality Score.

